You hear it all the time, heck you may be guilty of it as well ( I know I was), you get on the phone with a customer and you keep rambling on about how you “add value”. It happens everyday, whether you are interviewing, doing a sales pitch or even while on a date…people have this fascination or maybe false sense of obligation to tell someone that they add value.

But what exactly is it to add value? Is it just to tell people what you will do for them if they choose to hire,work or date you? How can we be so certain that what we offer is truly what the other party really needs and therefore it’s interpreted…

Ramiro Lepe

Customer Advocate | Capital Equipment Sales Manager | Aspiring Marketer | BBQ Aficionado | Travel Enthusiast | Family Man | Overall Good Conversationalist

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